We help sustainable businesses take the pain out of marketing - ethically.

We don’t think it’s right that great marketing advice is only available if you’ve big bucks, or if your focus is profit above people and planet.

So we’re democratising brilliant marketing. We’re simplifying it. And we’re making it relevant for you, if you’re about more than just money.

We also know that solving our environmental crises means getting better at how we talk about them. So we help you do that, too.

Is It Free You’re Looking For?

We have practical guides that answer some of your most common questions. We have thought provoking, in depth blogs. And, of course, our time saving, confidence building, nugget-tastic weekly email.

Or Are You Gonna Go and Pay?

One hour, 1-2-1 intensives deep dive into an issue you’re having. We can train you and your people in ethical marketing and communicating environmental issues. And there’s oodles of courses - give us a shout to find out more.

What’s new, pussy cat

How to ship sustainably when your customers want it NOW

It’s a uniquely ethical dilemma. You’re trying to be green - but speedy delivery is the hallmark of ‘good customer service’. Meander this way for five solutions to help you with this most ethical of marketing dilemmas.

Climate change is the wrong problem

We need to stop talking about the climate crisis. Because it’s one symptom of a bigger problem. We’re in the midst an over-consumption crisis. And we need to start calling it what it is, if we’re to have any chance of solving it.

Our story

I’m Jane. I’m the marketer who wants you to buy less. The trainer who redefines what marketing looks like in a sustainable world. A change maker who’s been marketing sustainable, ethical not-for-profits and businesses for 20 years. I love working with ethical people who think that people and planet are as important as profit.

I’m not judgey-judgey: there’s no expectation that you’ve achieved ethical perfection. (After 20 years I’m still working on being better, too.)

Ethical Business Marketing isn’t big on Facebook, Insta or Twitter - but feel free to connect on LinkedIn.

Or, if you’re happy to keep browsing the delicious stories, there’s more here about Our Story.